Steiff Cuddly Plush
When Steiff say 'For children only the best will do', this is their guiding principle that has been followed for generations. All cuddly toys that they produce and sell must therefore do more than justice to the absolute highest of standards in terms of quality, safety, processing and material attributes. They place this benchmark above all of the prescribed international checks and tests. The Steiff purity standard is a permanent fixture of Steiff's corporate philosophy and a foundation of the trust that customers place in them and this is marked by the Steiff seal.